SHEEP

AWI wool campaign wins international awards

AWI's "Wear Wool, Not Waste" campaign has been recognised for its creativity and messaging.

AWI has won a series of awards for an advertising campaign which highlights the environmental impact of synthetic fibres - positioning wool as an sustainable solution.

AWI has won a series of awards for an advertising campaign which highlights the environmental impact of synthetic fibres - positioning wool as an sustainable solution. | Credits: Australian Wool Innovation.

AN international marketing campaign urging consumers to choose wool over synthetic fibres has won a series of awards for its creativity and messaging.  First launched September 2024, the second chapter...

Start a free trial to continue reading this article

Already have an account?

Subscribe now

A growing series of reports, each focused on a key discussion point for the farming sector, brought to you by the Kondinin team.

A growing series of reports, each focused on a key discussion point for the farming sector, brought to you by the Kondinin team.

editions

Research Report: Auto Drafters (June 2026)

This month's Research Report includes an in-depth look at five popular sheep auto drafters complemented by several Case Studies of producers using the drafters to improve their livestock management.

editions

Research Report: High Horsepower Tracked Tractors (May 2026)

Kondinin Group researchers Mark Saunders, Ben White and Josh Giumelli have inspected some of the latest high-horsepower, articulated, fixed-frame and twin-tracked tractors for this month's Research Report. It's all about getting power to the ground.

editions

Research Report: Mother Bins (April 2026)

Mother bins are an important part of on-farm grain logistics. This Research Report details 10 brands including locally-made and imported models with capacities up to 300 tonnes.

editions

Research Report: Diesels Duke It Out (March 2026)

Kondinin Group's Ben White, Mark Saunders, Josh Giumelli and Jenna Santos spent a few days evaluating four of the latest 4WD diesel utes for this month's Research Report.