MACHINERY

McIntosh & Son acquires Purcher International

McIntosh & Son in WA has grown its dealership network, buying Purcher International at Geraldton.

Staff writer

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The acquisition is effective from 1 September and follows the recent announcement that the McIntosh Group had acquired Staines Esperance dealership in WA's southeast.

McIntosh CE, part of the McIntosh Group became the national distributor for CNH Industrial's construction franchise, CASE CE in May last year.

The Purcher International trading name and dealership location will remain and parts and service for CASE IH and other existing Purcher International franchises, including trucks, will continue operating from this location.

The McIntosh & Son Geraldton dealership will continue to operate alongside the Purcher branch.

Both McIntosh & Son and Purcher International dealerships will retain their current staff and will be led by Anthony Ryan, general manager, McIntosh & Son Geraldton, Merredin, Moora and Wongan Hills.

Steve and Paula Purcher will carry on supporting the business through the transition and Steve will remain in a mentoring role over the next 12 months.

Anthony Ryan said that while the truck industry is new to the McIntosh Group, they will be adding resources to the existing Purcher International team to continue to build the business.

A single sales team will support both Case IH and New Holland machinery along with the other agricultural franchises of the two dealerships.

Steve and Paula Purcher who took over the business that Steve's father, Roy, started in 1967.

"Our journey has been a lot of hard work and fun throughout the years. I believe people have enjoyed knowing that, as a family-run business, the buck stopped with Roy and then myself, which was a great compliment," Steve said.

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