Pre-competitive data could drive investment injection

STRETCH targets always leave Bushwhacker feeling a little sick (and cynical) in the stomach, and that is certainly how I felt about the industry ambition to lift the value of Australian agricultural production to $100 billion by 2030.

Pre-competitive data could drive investment injection Pre-competitive data could drive investment injection Pre-competitive data could drive investment injection Pre-competitive data could drive investment injection Pre-competitive data could drive investment injection

Bushwhacker is not convinced of farming's ability to hit $100 billion by 2030.

Achieving this target felt like it would require the very best case scenarios to occur across most industry variables in a well-timed sequence, even pre-COVID-19 disruptions.

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